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Google Ads & Meta Ads for small businesses

From attention
to action

Online campaigns with a clear message and a relevant landing page. Based in Julianadorp, we help businesses in Den Helder and beyond.

STAND OUT CONNECT HELP PEOPLE CHOOSE

A click is the beginning. What happens next deserves just as much attention.

The right starting point

We start with your offer, audience and goal. That determines whether a search campaign, social campaign or a better page should come first.

Message and imagery

Copy and design reflect what you offer. No promise in the advert that disappears on the landing page.

A landing page that follows through

Visitors need to understand quickly where they are and what comes next. We connect campaigns to relevant content and a clear route to enquiry or purchase.

Evaluate in context

We agree on budget, measurement and evaluation in advance. We look beyond clicks to the actions that matter to your business.

A sound foundation first
Then greater reach

If your offer or website is not clear yet, extra advertising spend will not fix it. We also tell you when a different first step makes more sense.

Online campaigns for small businesses

For a small team, online campaigns start with a clear choice: which offer are we promoting, to whom and with what goal? We connect the advert to your website content, so the landing page meets the same expectation as the advert.

When should you choose Google Ads or Meta Ads?

Google Ads can reach people actively searching for a service or product. Meta Ads can bring an offer to the attention of a relevant audience. The right approach depends on your offer, resources and measurement. We discuss media budget and our work separately.

Read how a website helps visitors choose

Outsourcing Google Ads: what do we agree on first?

Distinguish advertising spend from setup and management. Decide which offer is central, which page the advert leads to and which action matters, such as an enquiry or purchase. Agree on who retains account access and how results are reviewed. Without reliable measurement, clicks say little about a campaign’s value.

Is your offer not yet recognisable? Explore a coherent visual identity. For visibility without paid advertising, read about SEO and content.

Want to know who will help you? Meet the team or discuss your question.

Productpresentatie van Quest of Beard met baardverzorging

Quest of Beard

Product and brand experience in one story

An example of webshop and product presentation; not evidence of an advertising campaign delivered by us.

View the case study

Good to know

What is a suitable advertising budget?

That depends on the channel, audience, competition and your goal. We discuss media budget and our activities separately, so costs are clear.

Google Ads or Meta Ads?

They have different starting points. Google Ads can respond to an active search. Meta Ads can bring an offer to people’s attention. The choice follows from your audience and proposition.

Do you guarantee enquiries or revenue?

No. We do not make unsupported performance guarantees. We agree on goals and measurement and use the findings to improve.